The four phases
Most projects follow this rhythm. Duration scales with scope, but the cadence stays the same.
Discovery
We learn your business, your audience, and what success looks like. A focused kickoff aligns scope, timeline, and budget before any code is written.
- Kickoff workshop notes
- Information architecture sketch
- Scope document with milestones
- Fixed-price proposal
Design
Wireframes first, then a token-driven design system. Your brand, your voice, baked into a system that scales beyond this single project.
- Lo-fi wireframes for all key pages
- Hi-fi mockups in your brand system
- Design tokens (colour, type, motion)
- Component library documented in Figma
Build
Clean custom code shipped in weekly milestones. You see staging deploys every Friday — no waiting until the end to find out something is off.
- Weekly Friday staging deploys
- Component-by-component preview links
- CMS / admin if scope includes it
- Lighthouse + accessibility checks
Launch & Support
We deploy, monitor, and keep iterating after go-live. Maintenance and feature work continues on your terms with a 24-hour first-response SLA.
- Production deploy
- Analytics + monitoring setup
- Handover documentation + walkthrough
- Optional ongoing retainer
What stays the same on every project
Weekly visible progress
Friday staging deploys. You always know what's shipping and what's next.
Fixed scope, fixed price
Proposals lock scope upfront. Change-requests are itemised — no hidden hourly surprises.
Direct communication
You talk to the people writing the code — no account-manager layer in the middle.
Own the source
We hand over a clean GitHub repository and full documentation at the end of every engagement.
The stack we reach for
Battle-tested tools we know inside-out — chosen because they ship fast, scale well, and won't lock you in.